According to eMarketer, US online ad spending will grow almost 24% in 2012 to close in on $40 billion. This number is expected to reach nearly $53 billion by 2014 and $62 billion by 2016. In 2012 online ads in…
Continue reading the rest of this article
Over the last few years, e-commerce has seen a tremendous growth all over the world. Although this trend continues to get bigger, e-commerce still only accounts for about 5 percent of all retail sales. As more and more marketers focus…
Continue reading the rest of this article
For several years, Salary.com has been conducting an annual Wasted Time at Work survey. Respondents from the top time wasting industries, including insurance and the public sector, admitted to wasting up to 2.5 hours daily, on non-business related activities. Personal…
Continue reading the rest of this article
“If you haven’t created your Web presence by building a Web site, getting involved in social media and taking the time to claim your business listings, you’re doing your business a grave disservice.” -Lisa Barone (The Office’s, Jim Halpert,…
Continue reading the rest of this article
These days, there are a lot of spam emails that are going around the internet. There are also a lot of scams and unreliable offers that come through our electronic mailboxes. Recently, one of our clients received an email that…
Continue reading the rest of this article
Your website, your online ads, all of the things that make up your online presence is very different from the traditional form of marketing (billboards, newspaper/magazine ads, etc). Online marketing offers more opportunities than traditional marketing. A website is very…
Continue reading the rest of this article
In the upcoming months, Imprezzio Marketing will soon be using a new product called AgentsEStaff to improve communication between us and our clients. AgentsEStaff is a mobile marketing tool that utilizes mobile and wireless communication. We have decided to use…
Continue reading the rest of this article
A study conducted by eVOC and RelevantView shows that 63% of shoppers are more likely to make a contact or purchase at sites that offer generated reviews Similarly, an independant study done by Superpages.com shows that businesses with a rating…
Continue reading the rest of this article
Technorati Profile Unfortunately, recently I have been hearing a lot of small business owners complain about online companies that have ripped them off in the past. Some experiences involve companies taking their money when they sign up and not delivering…
Continue reading the rest of this article