According to eMarketer, US online ad spending will grow almost 24% in 2012 to close in on $40 billion. This number is expected to reach nearly $53 billion by 2014 and $62 billion by 2016. In 2012 online ads in…
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In 2010 Google brought in $29 billion. Of this, 97% was revenue from paid search advertising. So who exactly is spending all this money on Google? Kantar Media has been trying to answer this question. According to Search Engine Watch,…
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Google recently launched their social media site that might become Facebook’s biggest competitor: Google Plus. Right now it’s invitation-only, so getting a profile there is not easy. The Features: 1. Circles – you can organize your friends in circles. You…
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On March 4th 2011, comScore released data which shows that a number of insurer and aggregator businesses, in addition to the dominating companies, have grown in the online auto insurance marketing business. Below are facts from this release that HIGHLIGHTS…
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The simple answer would be price since 22% of people reported an increase in their auto insurance rate, when compared to 17% in 2009. However, something that is very over-looked is the fact that 6 out of 10 insurance policy…
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