Bing Continues to Gain Market Share

Bing began its journey under the name MSN search and later Windows Live. It wasn’t until 2007 that Microsoft announced that it was going to be separating its search product from the Windows Live services. In 2009, the official rebranding…
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Bounce: A Story of Bounce Rate

It certainly has a nice ring to it, bounce rate. At first it may conjure up images of a downtown nightclub being manned by a 6’5” ex-football player at the front door. He is bouncing rowdy patrons out of the…
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How Unique are the Selling Points used by Insurance Companies?

Every company’s dream is to have a product or service so special only they can offer it to customers. This quality is called the Unique Selling Proposition (USP). Giving that special deal or feature only you can offer can make…
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Should a Small Business have a Blog?

EMarketer is forecasting that by 2013, 58% of the U.S. internet population will be reading blogs (a 20% increase from today).  Additionally, EMarketer also forecasted that 17% of the U.S. Internet population will be blogging by 2013 which is almost…
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